Detailed Course Information |
Spring 2013
Apr 20, 2024 |
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| SPMK 477W - Strategic Sports Business |
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This capstone course will enable students to apply marketing knowledge to real-world sports business problems, providing an in-depth analysis of marketing aspects related specifically to the business of sports. Students will develop critical thinking and analysis skills through analytical papers and strategic group projects associated with the industry.
3.000 Credit hours 3.000 Lecture hours Levels: Pharmacy, Pittsburgh Council on HE, Undergraduate Schedule Types: Lecture Business Department Course Attributes: University Core Writing Intens Restrictions: Must be enrolled in one of the following Levels: Undergraduate Must be enrolled in one of the following Colleges: School of Business Prerequisites: (Undergraduate level SPMK 376 Minimum Grade of D and Undergraduate level SPMK 377 Minimum Grade of D) or (Undergraduate level SPMK 376 Minimum Grade of D and Undergraduate level MKTG 377 Minimum Grade of D) or (Undergraduate level SPMK 377 Minimum Grade of D and Undergraduate level MKTG 376 Minimum Grade of D) or (Undergraduate level MKTG 376 Minimum Grade of D and Undergraduate level MKTG 377 Minimum Grade of D) |
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